Shark Tank Beef Wellingtons Review: Shark Tank Season 15 Episode 3

Los Angeles natives Arya and Anastasia Alexander founded Wellingtons LA in 2020. The self-proclaimed “elevated comfort food brand” delivers ready-to-bake beef Wellingtons right to your door. They reached Shark Tank to raise $200,000 for 10% equity. The founders believed in great foods making the day better, however, Beef Wellingtons are difficult to make and time-consuming as well. Hence, they came up with this business idea.

Now the brand is popular as “Shark Tank Beef Wellingtons” and has reached not only the local region but to international market as well. Shark Tank fans saw Arya Alexandar and Anastasia Geroulis appear on season 15, episode 3 of the popular TV series on October 13, 2023.

What are Shark Tank Beef Wellingtons?

Produced by California-based business, Wellingtons, the Shark Tank beef Wellingtons is a filet mignon encased in flaky pastry. The founder, Anastasia observed that people don’t make beef Wellingtons because it’s difficult and time-taking. The Shark Tank beef Wellingtons recipe varies for different food items. For instance, the Breakfast Wellington is sandwiched in a puff pastry with all except Bagel seasonings, containing scrambled eggs, hash browns, turkey sausage, and cheddar cheese.

The Shark Tank beef Wellingtons recipe for Mini Cheeseburger Wellingtons is made with beef patties, grilled onions, cheddar cheese, and jalapeños, all wrapped in a pastry covered with sesame seeds.

What’s the Story behind Shark Tank Beef Wellingtons?

The husband-wife team Arya and Anastasia Alexandar founded the company during the Coronavirus when the stay-at-home notice was released and people were trying the dishes at home. Over the course, they experimented with various dishes of beef Wellingtons, including salmon-based Wellingtons. Their efforts paid off and they launched Wellingtons in 2022.

Although beef Wellingtons are often associated with upscale dining, Arya and Anastasia Alexander are not limited by conventional culinary norms when creating their products. Additionally, the pair serves a delectable cheeseburger Wellington with all the toppings.

Shark Tank Beef Wellingtons Update

The Sharks enjoyed the Beef Wellingtons as they sampled them during the show. All the Sharks seemed impressed with the idea and the quality, especially, Michael Rubin, who called the product “great, not good”. However, the Sharks found the financial statements of the company questionable. The couple were seeking $200,000 for a 10% equity stake, putting the company’s valuation at $2 million.

While Lori Greiner passed the offer saying that she didn’t feel a personal connection with the product, Rubin and Mark Cuban believed that Wellingtons needed a better plan to upscale their business. Barbara Corcoran seemed greatly interested but eventually passed the deal. Kevin O’Leary rejected the offer due to his investment in a similar rival business.

Shark Tank Beef Wellingtons Net Worth

When the Beef Wellingtons appeared on Shark Tank, the company asked for $200,000 for 10% equity, at the valuation of $2 million. However, Shark Tank Beef Wellingtons net worth is even less than that. 

Just to give you a short update on Wellingtons, they lost $260,000 the year before they were on Shark Tank. Due to its flawed business plan, the company was unable to turn a profit and raise its net worth. Shark Tank Beef Wellingtons net worth is just $1 million.

How can I buy the Shark Tank beef Wellingtons?

Wellingtons reinvented the classic beef Wellingtons and offers several different types, such as: 

• Personal Beef Wellington – $35.00
• Large Beef Wellington – $90.00
• King Beef Wellington – $180.00
• Breakfast Wellingtons – $13.00
• Cheeseburger Wellingtons – $15.00
• Cheeseburger Welly Bites (30 pieces) – $25.00
• Nuttelington with Nutella (2 pack) – $15.00

Additionally, it offers two sauces: Truffle Horseradish ($7.00) and Savage Style ($4.00).

The company is now selling a Shark Tank Pack for $150.00, which comes with:

• Two Personal Beef Wellingtons
• Two Cheeseburger Wellingtons w/ Jalapeños
• Two Breakfast Wellingtons
• Two Truffle Horseradish Cream Sauces
• Two Savage Sauces
• Free Cheeseburger Welly Bites (15 pieces)

Customers can use Wellingtons’ website to make purchases. Tasting Table claims that its meal products are also offered via “major food shipping services,” such as Uber Eats in Los Angeles and Goldbelly nationally.

Conclusion

Appeared on Shark Tank Beef Wellingtons is an unconventional business that focuses on luxurious food items a few can afford due to its difficult and time-consuming process. The business idea deliver frozen beef seems innovative and reasonable, but the process of delivering the product is challenging. 

The business earns high gross margins but the high cost of delivery charges reduced it to net loss. Founders Arya and Anastasia Alexandar should make changes in their business model to bring the company back to profit. Although the company is already partnered with brands like Goldbelly, Locale Market, and Pink Dot, the brand needs to focus on their delivery management to make higher profits as suggested by Sharks during their appearance on Shark Tank Season 15 Episode 3. 

The valuation of $2 million was too much for a company in loss with a weak business model. Despite this, the Beef Wellingtons can capitalize on this since they are in demand in the market. 

FAQs About Shark Tank Beef Wellingtons

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