Urban Monkey’s Shark Tank Pitch Details and Funding

Are you someone who loves to dress up in streetwear? If yes, we’ve brought a Mumbai-based brand that deals with the same, i.e., streetwear. Yes, we are talking about the popular Urban Monkey, which was founded by Yash Gangwal in 2013. Does the label sound familiar to you? Of course it will, every Shark Tank India enthusiast must have seen this popular pitch in the first season. While the pitch may not have secured a deal, the appearance of the venture in Shark Tank has made it popular among customers. 

Well, having talked about the label calls for gaining more insight into it. So, what are you waiting for? Come and explore relevant things about the same. Keep scrolling down till the end to gain some significant insight!

Urban Monkey: Empowering Various Artists & Athletes

Urban Monkey is a streetwear fashion brand from Mumbai started in 2013 by Yash Gangwal. Appearing on Shark Tank India with a valuation of INR 100 crores, the venture targets youth in India. The label also offers products like caps, sunglasses, belts, backpacks, and clothing.

This venture has been supported by celebrities such as Rannvijay Singha and Raftaar. Yash wanted INR 1 crore in return for 1% equity. Despite the success of this brand, the sharks did not like the deal. The label is passionate about the underground street community of India. 

This business is the result of great quality products, unique designs, and a whole lot of Community. The venture is committed to the development of fashion through the Cultivation of the Underground Street Culture of India. They focus on untapped Categories within the Fashion Market and their strength has been in the culture they’ve created around the business. 

Products & Services Offered by Urban Monkey

The brand offers various products and services, including hats, eyewear, bottoms, skateboards, apparel, accessories, and more, thus offering a variety for users to choose from. The popular products of the label have been mentioned below. 

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Urban Monkey Shark Tank Appearance

Urban Monkey made its Shark Tank appearance in the 23rd episode of 1st season. Yash Gangwal, the owner of the brand, was seeking Rs 1 Cr for 1% Equity. However, even before the appearance, the venture has already established itself in the market with impressive sales. The owner, Yash stated that the label made a revenue of around Rs 8 crore for the previous year, thus showcasing storing growing potential. 

During the discussion on Shark Tank India, Yash received many investment offers. One of the notable ones was 5 crores for 50% equity, with a condition of focusing only on caps and eyewear until reaching 50 crores in revenue. Yash considered this offer, though he also received resistance toward expanding into new categories, such as watches.

Further, Yash was seeking investment to increase his business, particularly its presence, expanding product range, and ramping up its marketing efforts. However, even after a strong pitch, describing the aim and USP of the business, none of the Sharks seemed interested and Yash was unable to crack the deal.

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What Happened to Urban Monkey after Shark Tank?

Post Shark Tank India’s appearance, the business experienced increased visibility. Like all other companies that appeared on Shark Tank India, Urban Monkey’s brand value also increased, which eventually increased sales and online presence. Also, the relationship with some prominent investors acted as a positive point for the venture. 

However, despite the boost from Shark Tank India’s appearance, like other streetwear companies, this label also faces challenges in the competitive market. As brands like Zara, and H&M are already established in the market, the streetwear business experiences difficulty in competing with such huge companies. Besides, the changing trends and economic factors also play a major role in shaping a fashion label.

Overall, the company remains active in the market, focusing primarily on streetwear products with bold and contemporary styles. They have also featured several artists in their collaborative efforts. Still they are seen on their social media pages as well as in retail spaces.

The Future Potential

The future potential of Urban Monkey lies in their ability to thrive and adjust according to the changing trends, thus offering opportunities to research and contribute. With a strong popularity among customers, the brand is bound to have an increased presence in the coming years. As streetwear is becoming more popular, the label can further boost its sales through marketing, collaboration, and online presence. With its deep cultural relevance, the company’s future is anticipated to be bright in the years to come. 

Last But Not The Least

Yash’s journey testifies to perseverance and vision. Many obstacles were there, but he still created a brand that has resonance with its customers. The future of the venture is promising with plans of fine-tuning the product line and growing.

Urban Monkey has been and is a very good sign of innovation and dedication. Yash’s story inspires many aspiring entrepreneurs, depicting the truth that with passion and good strategic planning, success is indeed possible. As the label evolves, it holds exceptional quality, trendy products according to the needs of its clients.

FAQs About Urban Monkey

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